There are numerous forms of marketing. So one could ask why to go for Bulk SMS Marketing Service in India. Well, there are many advantages of SMS Services over other marketing services. That's why it has so much demand in today's market. Using our promotional SMS service tool, you can send cautiously crafted text messages to engage your customers in real-time. Here are some of the benefits of SMS Services:

1. Direct and Instant Delivery:

The average time for all mobile carriers and SMS services is lesser than Email or mobile push notifications. It takes only 7 seconds for a SMS Service while in case of Email the user must be connected to the Internet.

2. Helps In Brand Reinforcement:

By engaging customers with communication that is in line with the rest of your promotion, you can rely on SMS as a channel to be on top of your customers' mind.

3. Highly Cost-effective:

It is very cost effective method of communication in comparison to traditional marketing methods. SMS Marketing Service gives around 1500 % return on investment - making it one of the most effective marketing methods.

4. Assured Open Rate:

As per studies, the average open rate of text messages is around 95% while it's just 27% in case of email. Because users keep their phones on hand, there is extremely high rate of subscriber action.

5. Easy To Set-up:

Promotional SMS Marketing campaign is quite simple. Using a Bulk SMS Marketing tool, you can easily send Broadcast, Recurring or One-to-one SMS to your clients and monitor campaign activity in real time.

6. Limited Personal Details Required:

With Bulk SMS Marketing, your customers can basically choose to provide as little information as they wish.

7. Five Times more efficient than Email

Promotional SMS Service has 5 times higher open rates, 5 times higher response rates and 100 times quicker response times than Email Service.

8. Increasing use of mobile phones

As per the report, India has around 900 million mobile subscribers with the number expected to touch 1.2 billion in 2020.

9. Increased mobile reach

As per studies, around 75% people in Rural areas rely on their mobile device to be online for various activities. Average Indian spends more than 3 hours a day on their smart phones while users usually check their phones 100 times a day.

10. Warmly received

Mobile bulk SMS service involves far lesser spam as compared to Email. Users are more attentive to text messages and there is only 5 % opt-out rates for SMS marketing services in India

Now that we have discussed the advantages of bulk SMS Marketing services in India, the next thing to do is understand how to select an effective bulk SMS service provider in India.

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